FOMO or fear of missing out – ‘It all has to go by midnight tonight’ …  ‘closing down sale’ sound familiar? when people think they

We buy things that we want, not the things we need and there is nothing wrong with that – this lesson deals with the psychology

Winning awards might make you feel great but does it put food on the table? Success comes in many forms and for me, it’s about

I’ve heard a lot of photographers say that ‘they’ll know the shot when they see it, but that’s guesswork. A repeatable syetem will win every

What kind of photos do people buy, what make them connect with certain photos more than others, combing though thousands of photos we have found

It’s not the people at the top end of town who will make you rich, it’s the average Joe who lives in the burbs, there

How do you know which photos are the ones that people will buy? do you just leave it to chance and hope for the best

Increasing your photography sales has it’s challenges but we’ve found that by limiting choice in the sales session, you give yourself the advantage by creating

Customers are the ons who pay the money, it’s important to remember that and not get caught up in the thinking that you know best,

Sales is a subjective thing, some of us find it easy, others find it harder but it’s certainly something that can be learned, personally, I

You call the client, now you have to get your message across and you’ve got about 2 or 3 seconds, how do you do it,

Showing a client too many photos is a great way to confuse them into not making a purchasing decision on the day, click the link

Are you one of those people who struggles to ask for help because you think your way is the only way – I think we’ve

Sales are made face to face – not on the internet. We live in an anonymous world these days, everything is done by email, or

Sometimes you will try things and they will work out, other times they won’t. I share my experience with outsourcing our photo editing in this

People think that marketing is hard but it’s not, it’s easy to get leads and today I want to tell you what I’ve learned along

Are your clients seeing the value in your photography? Chances are that they won’t until they actually see the photos, occasionally you’ll come across someone

A bloke once said to me – every photographer I know is working in a framing shop. That was when I was just starting out,

Are you an impostor Sometimes I feel like I don’t fit in, maybe at a networking function or when I’m out of my comfort zone

A friend that I’d had for 40 years died recently, he was the guy who almost had everything, brilliant songwriter, he appeared on ‘the voice’

Our staff come and go as they please and they work when they want to. Our staff have also been with us for many, many

Today we’re going to discuss reviews and why you shouldn’t worry about them.   I want to talk about that feeling you get when you

Do you think you need the best gear and a cracking website before you start your photography business? Yeah, nah … you don’t need that.

You’re never too old to start a photography business Have the best years passed you by? Do you think here’s not enough time left to

Everybody checks out your reviews, you probably do the same when you’re researching something, I know I do and I find valuable information there. When

Have you ever been in a situation where someone’s talking to you and it’s just non-stop? It’s really hard to get a grip on the

What’s the real price please? we all know about loss leaders, those products that get you into the store so that you might buy more

Email – what a revolution!, everything is done so quickly …. especially the deleting of them. You can’t pin an email on the fridge and

You think you can’t, then you think you can, then you think you can’t again. It’s never easy jumping into the muddy water because you

I’m going to tell you something that you might find unbelievable but it’s absolutely true … I’m Mark and I created a seven figure portrait

Lorem ipsum is a pseudo-Latin text used in web design, typography, layout, and printing in place of English to emphasise design elements over content. It’s

Working for yourself is a challenge, after you leave your job, there’s no-one to tell you what to do anymore and while that’s the greatest